| Name of the show |
Viscom-Sign, International Visual Communication Industry Exhibition |
| Dates |
October 16-17–18, 2008 |
| Venue |
Hall 12 and 14, Parque Ferial Juan Carlos I, Feria de Madrid, IFEMA |
| Opening hours |
October 16th and 17th from 10 a.m. to 7 p.m., October 18th from 10 a.m. to 6 p.m. |
| Market |
Visual Communication Industry |
| Frequency |
Anual (21st Edition) |
| Profile |
Only professionals. Minors under 16 years old are not allowed to visit the exhibition. |
| Number of visitors |
14.513 (last edition) |
| Square meters |
22.800 gross sqm (last edition)
11.828 net sqm (last edition) |
| Number of exhibitors |
241 |
| Exhibition profile |
General Exhibition Area:
- Machinery and equipment for large and medium format digital printing
- Outdoor advertising services, sign making, lettering, signposting.
- Semi elaborated signs, finished signs, corporeal letters, etc.
- Advertising lighting systems (leds, etc.)
- Finishing equipment (laminators, cutting equipment…)
- Vinyls, papers, inks and media
- Promotional gifts and merchandising
- Engraving and milling equipment
- Services and accessories for visual communication
Point of Sale Exhibition Area:
- Digital exposition systems and structures for advertising
- Large format screens and monitors for advertising
- Narrowcasting (display of content for network advertising)
- Digital signage
- Metal, plastic, carton and methacrylate POS displays
- Displays, roll ups, banners and presentation systems
- Portable stands, pop ups /ephemeral stands
- Advertising signs and displays (luminous, non luminous...)
- Dynamic advertising systems (new technologies for POS, 3D, new materials)
- Miscellaneous devices for POS advertising and promotion (magnets, blackboards, brochure displays merchandising, inflate advertising and balloons, etc...)
Design & Innovation Exhibition Area:
- Graphic peripherals for design: scanners, graphic tablets, professional digital cameras and accessories for graphic design
- Digital printing equipment for originals production
- Image and colour management software
- Typographies
- Image bank
- Materials and medias for design and illustration (special papers, new materials, drawing sets, etc)
- Specialized printers and production centres
- Press and technical editorials
|
| Visitors profile |
Qualified professionals holding executive positions with power to take decisions.
Main activities:
- Graphic printers and producers
- Sign makers, screen printers, copy shops
- Advertising agencies, graphic design studios
- Decorators
- End users (marketing managers and retailers from supermarkets, banks and savings, petrol companies, etc.)
- Engravers
- Decorators, stand constructors
- Photo shops and labs
- Architects
Position profile:
- General Managers
- Owners
- Marketing Managers
- Commercial Managers
- Technical Managers
|
| Organiser |
Reed Exhibitions Iberia, S.A.
Diputación, 119, 08015 Barcelona
Tel.: 93 452 07 22
Fax: 93 452 49 13
E-mail: sign@reediberia.com
Website: http://www.sign-viscom.com/
|
| Collaborates |
DDI, Sociedad Estatal para el Desarrollo del Diseño y la Innovación
ASERLUZ, Asociación Española de Empresarios de Rótulos Luminosos e Industrias Afines
AEAP, Asociación Española de Agencias de Publicidad
AEPD, Asociación Española de Profesionales de Diseño
Aepe, Asociación Española de Publicidad Exterior
AER, Asociación Española de Reprografía
CIT, Centro Tecnológica de Industrias Gráficas
AEDES, Asociación Española de Empresarios de Serigrafía e Impresión Digital
|
| Organising Committee |
President:
Mr. Jorge Calvo, Director Roland DG - Roland Electronics de España, S.A.
Vice president:
Mr. José Manuel Martínez, Commercial Manager - L.I. Distribuciones, S.A.
Vocals:
Mrs. Carmen Cárdeno Pardo, General Manager of Commerce. Economy and Technological Innovation Department of Comunidad de Madrid
Mr. Pablo Bautista, General Manager Empresa Municipal Promoción Madrid, Área de Gobierno de Economçía y Empleo, Ayuntamiento de Madrid.
Mrs. Luca Llinares, Comercial Manager - Graphware
Mr. Víctor González, Administrator - Tecnohard, S.A.
Mr. Emilio Juárez, P. Mk. M. Digital Printing Large Format - Hewlett Packard Española, S.A.
Mr. Frian Schmidt, General Manager, - Grafityp España, S.A.
Mr. Luis Adolfo Martínez, Manager - Aserluz
Mr. Francisco Carrió, General Manager - Reed Exhibitions Iberia, S.A.
Mr. Sergio Paradís, Manager of Viscom-Sign España |
